Assessment & Segmentation

Digital Assessments of partners' marketing capability and capacity

Do your partners present the best digital version of themselves? We assess partners at scale to ensure partner marketing funds are spent wisely by partners who are "Demand-Ready". 

Awareness Packages

Digital campaigns that put partners on the map and get attention

Once demand-ready, we work with partners to define target audiences and go find them in a digital world, armed with content, messaging, landing pages and understanding to build a interaction that will generate opportunities. 

Our Awareness packages are based on impression campaigns to deliver an audience to the Partner landing page or website, driving traffic with reporting on audience campaign engagement and the profile of clicks by account. 

Demand Packages

First and foremost every marketing activity needs to drive demand.

We bring you opportunities using diverse tactics with proven results; ABM, MQLs, SQLs, socials outreach, nurture, and conversion playbooks for your partners. 

We build engaging omni-channel, highly targeted campaigns with qualifying and profiling questions, demonstrating intent, with dedicated landing pages and lead validation to generate digitally qualified leads.

We take our best practice Customer Marketing methodology and apply it to Partner Marketing.

Lead Nurture

Digital Lead Nurture & SDR Enablement

We take opportunities on a digital journey with a wide variety of assets, until they are ready to engage directly and then we provide a professional approach to bring leads to partners that are marketing and sales qualified ready for converting. 

This process continues to plot and track interest and engagement to aid your sales nurture.


The Channel Meet Up is where channel professionals meet, collaborate, share
and learn.

The Channel Meet Up is a series of private, face-to-face, events in the UK, Boston and California. The emphasis is on exploring the marketing and channel challenges of the day, with roundtable discussions, panel debates and presentations from analysts and specialists. There is a unique energy and sense of collaboration at the events, followed by CMU Online, available to delegates, 365 days a year, to continue the peer-to-peer learning.

London with lines-1


Cheetah Approved

Partner Marketing Readiness

Why embark on campaigns and spend partner marketing funds if leads will fall through the cracks. We work with partners to maximise demand campaigns by developing compelling messaging, improving the digital experience and crafting clickable content.
Railway Approved

Partner Marketing Enablement

Enabling and empowering partners involves so much. From tools, systems, processes and playbooks, to training and certifications or skills assessments. We have alliance solutions that enhance enablement and we use those to best effect, to drive partner engagement.
Boat Approved


One place to go for all your channel and marketing talent, at the drop of a hat, with or without the headcount. Interim, internal, project or contract, we e bring in the right skills for the task at hand. 


We’re really impressed with the campaign results that the 7Demand team are delivering.. Their ability to pull together lots of demand gen activities without losing focus and their commitment to achieving our desired outcomes is just what we need. 7Demand have the know-how and eye for detail that we need, the experience to work independently.

Georgina Gilmore

Global Head of Demand Generation at BlueVoyant
7Demand have taken control of all our content; blogs, long format, infographics, socials & snackable content – it's wonderful to have the assets that we need of the caliber we want. 


Tony Sheehan - Software AG

Content Library Creation
The 7Demand’s passion in providing excellence in marketing services is a breath of fresh air. From campaign management, ad hoc event management to long-term field marketing, I’ve been delighted with the results they’ve delivered for Commvault across EMEA. I wouldn’t hesitate to recommend 7Demand to clients or colleagues.


Tulin Green - Senior Director, EMEA Marketing

Campaign Excellence
7Demand do all my marketing, from content creation, website and SEO optimisation, newsletters and campaigns through to troubleshooting. They really are my right hand and I can call on them at the drop of a hat when needs arise - it's just so easy.

Catherine Heilbron - CEO ReInforece Technology

Full Marketing Service
7Demand provided us with the foundations to ensure we were not wasting budget. Everything needed a refresh from the website design, to a content audit and more importantly the infrastructure and technology to underpin our activities. 7Demand essentially made us demand-ready so that any campaigns we run now are optimised and we can nurture and follow them up professionally. Top job 7D.

Jamie Bryant - CEO UK Visas

Foundational Marketing

Join Channel Meet Up Online

There is nothing like a face-to-face Channel Meet Up event, but when the day is done, there is still so much more to do and discuss.

Now, you can continue the conversations in our private forum Channel Meet Up Online,  a genuinely collaborative platform for sharing, mixing, and mingling with your fellow channel professionals

Book a Power Hour!

We would love to hear from you to see if we can meet your marketing challenges head on. Please complete the form and we will be happy to set up a chat.