Partner Marketing Enablement
Equip your partners with the tools, playbooks, content and assets they need to empower their marketing efforts and drive co-sell initiatives.
The right tools and platforms for Partner Enablement
We work with you to equip partners with marketing tools, software, or platforms that can streamline their marketing efforts, automate processes and provide vital insights into performance.
We leverage our excellent relationships with platform and PRM providers, alongside our first hand experience with deploying PRM solutions to recommend the right-fit solution for clients.
From Deal Registration, to MDF, to TCMA and everything in between, you can count on 7Demand to advise, deploy and enable.
A good playbook is worth its weight in gold.
Playbooks should emulate what you do in sales or marketing, so that partners can take best practice advice and apply it to their own tactics.
Our approach is to be strategic but with an ability to execute and this is our approach when writing partner playbooks. We recognise that partners have different levels of marketing maturity and demand readiness so we aim to advise and educate, but also talk pain English and give practical instruction and advice.
The rhythmn of communicating with partners is essential.
Knowledge transfer and regular, clear lines of communication facilitates collaboration and true partnerships. We build campaigns, events, resources and communication plans to maintain a productive relationship with your partners.
The right balance of rewards
Incentive programs are a vital part of collaborating and working with partners to motivate and recognise efforts. We have extensive experience of building reward programs, and partner with the platform teams that make it happen, to deliver results and motivate.
The Channel Meet Up is where channel professionals meet, collaborate, share and learn.
The Channel Meet Up is a series of private, face-to-face, events in the UK, Boston and California. The emphasis is on exploring the marketing and channel challenges of the day, with roundtable discussions, panel debates and presentations from analysts and specialists. There is a unique energy and sense of collaboration at the events, followed by CMU Online, available to delegates, 365 days a year, to continue the peer-to-peer learning.
PARTNER SOURCED DEMAND
Partner Marketing Readiness
Partner Marketing Concierge
Resource
One place to go for all your channel and marketing talent, at the drop of a hat, with or without the headcount. Interim, internal, project or contract, we e bring in the right skills for the task at hand.
Testimonials
Georgina Gilmore
Tony Sheehan - Software AG
Tulin Green - Senior Director, EMEA Marketing
Catherine Heilbron - CEO ReInforece Technology
Jamie Bryant - CEO UK Visas
Join Channel Meet Up Online
Now, you can continue the conversations in our private forum Channel Meet Up Online, a genuinely collaborative platform for sharing, mixing, and mingling with your fellow channel professionals